Put some Zax’s on it! The challenge: Felicity was challenged to build brand and product awareness for Zax’s Original, as well as to drive sales both at retail and online. What we did: Felicity leveraged the trend of home organization / editing + first...
Tantalizing Ontario taste buds with Nova 7 wine The challenge: Canada’s most acclaimed sparkling wine house, Benjamin Bridge, approached Felicity to help ignite buzz and support Ontario sales efforts for their Nova 7 brand. What we did: With the challenge in mind, the...
Bringing back the balance for Breakfast Cereals Canada The challenge: Felicity was challenged to increase cereal’s share of breakfast occasions and position cereal as a nutritious and convenient option for busy Canadian families. What we did: The team built a...
CAA strengthens media interview skills The challenge: The Government and Community Relations team at CAA South Central Ontario tasked Felicity with equipping its team with the skills and confidence to remain in control of media interviews. Each of the 11 team members...
Establishing consumer connections for the Canadian Health Food Association The challenge: The Canadian Health Food Association (CHFA) is the country’s largest industry association dedicated to natural health and organic products. They selected Felicity as a partner in...
