Welcome to the July issue of MarketWell, a monthly newsletter for marketers in the wellbeing space, by Felicity. We hope this finds you and your family well, and that you are making the most of this very unique summer in which we find ourselves. While we hold out hope...
We interviewed AlayaCare VP of Strategy & Corporate Development, Neil Grunberg, about how the pandemic has affected the cloud-based home health business. Read on for his take on the company’s growth and challenges, as well as business, and what it’s been...
Welcome to the June edition of MarketWell, a monthly newsletter for marketers in the wellbeing space, by Felicity. Prior to the pandemic, our team at Felicity selected the Canadian Mental Health Association to receive a donation from us for each new subscriber to...
We chatted with Nicole Bleiwas, president of Felicity client Herbert, a functional beverage brand that “aims to harness the power of plants to help us grow in our everyday lives.” Herbert was started by some of the founders of Greenhouse Juice Co. Nicole built her...
Welcome to our third edition of MarketWell. MarketWell is a monthly newsletter for marketers in the wellbeing space, by Felicity. Is wellbeing marketing making consumers more anxious? How has this changed in light of COVID-19? I answered these questions and more in...
How do Canadians feel about wellbeing marketing in the age of COVID-19? Felicity president Amy Laski was interviewed by strategy c-suite editors to share insights based on our recent white paper, “Is Wellbeing Washed Up?” Check out the entire...
