{"id":3306,"date":"2017-09-19T09:40:11","date_gmt":"2017-09-19T13:40:11","guid":{"rendered":"https:\/\/felicitypr.com\/?post_type=case-studies&#038;p=3306"},"modified":"2020-03-23T14:38:39","modified_gmt":"2020-03-23T18:38:39","slug":"yves-veggie-cuisine","status":"publish","type":"project","link":"https:\/\/felicitypr.com\/project\/yves-veggie-cuisine\/","title":{"rendered":"Yves Veggie Cuisine"},"content":{"rendered":"<div><\/div>\n<h2 style=\"text-align: center;\">Barbecuing the Flexitarian Way<\/h2>\n<h2 class=\"center-line\">The challenge:<\/h2>\n<p>Felicity was assigned to inspire Canadians to enjoy Yves Veggie Cuisine in new and unique ways, while increasing overall brand awareness.<\/p>\n<h2 class=\"center-line\">What we did:<\/h2>\n<ul>\n<li>Felicity secured a partnership with Canadian food and nutrition blogger Abby Langer, who developed unique recipes starring Yves Veggie Cuisine.<\/li>\n<\/ul>\n<h2 class=\"center-line\">The results:<\/h2>\n<ul>\n<li>Along with the recipes, Abby posted a giveaway and shared the content 44 times across a variety of social media platforms. A CHCH Television segment ran with Abby featuring Yves Veggie Cuisine throughout the recipes she shared.<\/li>\n<li>Yves Veggie Cuisine also gained extra coverage as Abby Langer mentioned and linked to Yves Veggie products in her article about vegan diets on Flare.com.<\/li>\n<li>The program had a total reach of 425,014 impressions including this bonus coverage.<\/li>\n<\/ul>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>Barbecuing the Flexitarian Way The challenge: Felicity was assigned to inspire Canadians to enjoy Yves Veggie Cuisine in new and unique ways, while increasing overall brand awareness. What we did: Felicity secured a partnership with Canadian food and nutrition blogger Abby Langer, who developed unique recipes starring Yves Veggie Cuisine. The results: Along with the [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3307,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"project_category":[317],"project_tag":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yves Veggie Cuisine - Felicity PR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/felicitypr.com\/project\/yves-veggie-cuisine\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yves Veggie Cuisine - Felicity PR\" \/>\n<meta property=\"og:description\" content=\"Barbecuing the Flexitarian Way The challenge: Felicity was assigned to inspire Canadians to enjoy Yves Veggie Cuisine in new and unique ways, while increasing overall brand awareness. What we did: Felicity secured a partnership with Canadian food and nutrition blogger Abby Langer, who developed unique recipes starring Yves Veggie Cuisine. 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