{"id":1358,"date":"2014-08-08T13:50:25","date_gmt":"2014-08-08T17:50:25","guid":{"rendered":"http:\/\/localhost\/felicity\/old\/?p=1358"},"modified":"2014-08-08T13:50:25","modified_gmt":"2014-08-08T17:50:25","slug":"facebook-malware-google-security-ambient-phone-charging-shopper-decoys","status":"publish","type":"post","link":"https:\/\/felicitypr.com\/facebook-malware-google-security-ambient-phone-charging-shopper-decoys\/","title":{"rendered":"Facebook Malware, Google Security, Ambient Phone Charging and Shopper Decoys"},"content":{"rendered":"<p><em>Have you ever wanted to see what the Facebook brand would look like\u2026in pink? How about orange? There\u2019s an app for that, but it will cost you more than just your list of friends. With concerns about online security increasing amongst consumers and corporations alike, it\u2019s no wonder that Google will soon start prioritizing sites that have taken extra security measures. No doubt there will be concerns aplenty about how to keep new ambient phone charging solutions as secure as the open wifi networks we all clamor for. But it\u2019s not just our online impulses that make us vulnerable- have you ever noticed yourself falling for an in-store marketing trick you know has been orchestrated on purpose? <\/em><\/p>\n<p><strong>Facebook Colour-Change Malware<\/strong><br \/>\nDon\u2019t be fooled by an app that innocently asks if you would like to change the colour of Facebook. We know, it\u2019s tempting to see the brand in anything but that now iconic blue \u2013 but behind this playful fa\u00e7ade is malware fooling thousands of people into giving up access to their accounts and computers.<br \/>\n[<a href=\"http:\/\/www.digitalspy.com\/tech\/news\/a589004\/facebook-color-change-app-hacks-users-accounts.html#~oMko1yglNuDPm7\" target=\"_blank\">Digital Spy<\/a>]\n<p><strong>Ubiquitous Over-The-Air Charging<\/strong><br \/>\nImagine never having to worry about your phone\u2019s battery life. uBeam is aiming to bring ambient phone charging to the masses through ultrasound technology. Pretty soon worries about draining your battery by over-pinning or snap-chatting too long will be a thing of the past.<br \/>\n[<a href=\"http:\/\/www.fastcompany.com\/3034116\/fast-feed\/ambient-wireless-charging-as-ubiquitous-as-wifi-its-happening?utm_source=facebook\" target=\"_blank\">Fast Company<\/a>]\n<p><strong>In-Store Marketing Tricks<\/strong><br \/>\nAs marketers, we\u2019re not afraid to admit that when we see a sale in-store\u2026we\u2019re often just as thrilled about it as the next guy. But what are the main tactics used to capture our attention and get us to pull out our wallets? A popular Reddit thread holds many of the answers to how we are guided to make certain purchase decisions.<br \/>\n[<a href=\"http:\/\/www.adweek.com\/adfreak\/9-subtle-marketing-tricks-we-fall-every-time-we-shop-159332\" target=\"_blank\">Ad Week<\/a>]\n<p><strong>Google To Prioritize Security<\/strong><br \/>\nHave you ever noticed the \u2018s\u2019 in some website URLs after \u2018http\u2019? This denotes extra data encryption measures taken to keep a site secure. This step has long been critical for e-commerce websites but not required for most brands \u2013 until now, with Google\u2019s announcement that security could play a factor in your search ranking.<br \/>\n[<a href=\"http:\/\/mashable.com\/2014\/08\/07\/google-prioritize-secure-sites\/\" target=\"_blank\">Mashable<\/a>]\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>Have you ever wanted to see what the Facebook brand would look like\u2026in pink? How about orange? There\u2019s an app for that, but it will cost you more than just your list of friends. With concerns about online security increasing amongst consumers and corporations alike, it\u2019s no wonder that Google will soon start prioritizing sites [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[2],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook Malware, Google Security, Ambient Phone Charging and Shopper Decoys - Felicity PR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/felicitypr.com\/facebook-malware-google-security-ambient-phone-charging-shopper-decoys\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Malware, Google Security, Ambient Phone Charging and Shopper Decoys - Felicity PR\" \/>\n<meta property=\"og:description\" content=\"Have you ever wanted to see what the Facebook brand would look like\u2026in pink? How about orange? There\u2019s an app for that, but it will cost you more than just your list of friends. With concerns about online security increasing amongst consumers and corporations alike, it\u2019s no wonder that Google will soon start prioritizing sites [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/felicitypr.com\/facebook-malware-google-security-ambient-phone-charging-shopper-decoys\/\" \/>\n<meta property=\"og:site_name\" content=\"Felicity PR\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FelicityPR\/\" \/>\n<meta property=\"article:published_time\" content=\"2014-08-08T17:50:25+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@Felicity_PR\" \/>\n<meta name=\"twitter:site\" content=\"@Felicity_PR\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Felicity Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/felicitypr.com\/#organization\",\"name\":\"Felicity PR\",\"url\":\"https:\/\/felicitypr.com\/\",\"sameAs\":[\"https:\/\/www.instagram.com\/felicity_pr\",\"https:\/\/www.linkedin.com\/company\/felicitypr\/\",\"https:\/\/www.facebook.com\/FelicityPR\/\",\"https:\/\/twitter.com\/Felicity_PR\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/felicitypr.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/felicitypr.com\/wp-content\/uploads\/2016\/06\/logo-full.png\",\"contentUrl\":\"https:\/\/felicitypr.com\/wp-content\/uploads\/2016\/06\/logo-full.png\",\"width\":224,\"height\":96,\"caption\":\"Felicity PR\"},\"image\":{\"@id\":\"https:\/\/felicitypr.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/felicitypr.com\/#website\",\"url\":\"https:\/\/felicitypr.com\/\",\"name\":\"Felicity PR\",\"description\":\"Inspiring Communications\",\"publisher\":{\"@id\":\"https:\/\/felicitypr.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/felicitypr.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/felicitypr.com\/facebook-malware-google-security-ambient-phone-charging-shopper-decoys\/#webpage\",\"url\":\"https:\/\/felicitypr.com\/facebook-malware-google-security-ambient-phone-charging-shopper-decoys\/\",\"name\":\"Facebook Malware, Google Security, Ambient Phone Charging and Shopper Decoys - 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