Dominion Lending Centres

Dominion Lending Centres

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Manis, martinis & mortgages with Dominion Lending Centres top producers

The challenge:

With a new location in North Toronto, the team at Dominion Lending Centres Top Producers was looking to become the go-to mortgage broker in the neighbourhood.

What we did:

  • The Felicity team worked with the Dominion Lending Centres Top Producers team to differentiate themselves
  •  An audience of females who were interested in taking control of their own finances was identified, and the team created an educational event to appeal to them.
  • The event – Manis, Martinis & Mortgages – offered an inviting atmosphere where guests received mortgage tips from the president of Dominion Lending Centres Top Producers, Peter Puzzo, alongside guest speaker Angela Self, a blogger from the popular personal finance site SmartCookies.com.

The results:

  • The event was a success, attracting a full house at the Dominion Lending Centres Top Producers office.
  • Guests raved about the “no-pressure” and accessible atmosphere in which to ask their own personal finance questions. The event also helped Dominion Lending Centres Top Producers establish new relationships and leads with media and local realtors.
Skills

Posted on

May 4, 2016

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