Katie Rook

Editorial Content Strategist / Journalist

Katie is an experienced writer and media consultant who specializes in helping companies engage target audiences. Katie is uniquely able to offer this support after years developing and executing winning communications strategies for a range of companies, law firms, government agencies and non-profits. Katie was previously a reporter with CTV, National Post, Globe and Mail and the Toronto Star.
Katie Rook
Posted on: December 4th, 2017 by

Is wellbeing washed up?

Thank you for requesting our white paper.

Is wellbeing washed up?

When inauthentic brands tried to hop on the environmental bandwagon, they were accused of “green-washing.” Now consumers are calling out brands for what’s perceived as “well-washing.” Could your brand be accused of this practice? 

Read our white paper, Is Wellbeing Washed Up?

Thank you for requesting our white paper.