Felicity’s Weekly Reads #1: Winning, Losing & Scrambling

Starting this week, we’ll be sharing some of the top stories that caught our attention – from headlines to bottom lines and everything in between. This week we’re looking at brands and companies who have started the year off strong…or not. Between social media...

Spreading Good Through Tweet-A-Coffee With Felicity

After the holidays, settling back into the daily routine of life and work can be a challenge. That’s why when we saw what Starbucks is doing to make it easy to share the gift of a coffee with someone through Twitter we thought: now there’s a way to make someone’s week...

Reflections on 2013: Being more by doing less

When I first became a parent nearly five years ago, it seemed people couldn’t help but bestow on me all manner of advice. Among the words of wisdom sent my way, one insight stood out: “the days are long, but the years are short”, meaning through the inevitable ups,...

Determining the Meaning & Value of Radiant Orchid

Every December, for the last few years, I’ve seen my colour enthusiast friends joyfully share Pantone’s colour of the year throughout social media. Fashionable, timely and quite simply just an interesting annual report to review, Pantone’s colour of the year is more...

Online Authenticity: Transparency Trumps All

Wikipedia’s recent cease-and-desist letter against a Texas public relations firm editing their clients’ entries is an excellent reminder for all marketers, communicators and PR professionals: online transparency has never been more important. Wikipedia is known for...

Helping Families In Need One Diaper at a Time

At Felicity, we’re fortunate to have a team that exudes passion and enthusiasm in a number of different ways and for a wide range of different reasons. In honour of Giving Tuesday, we’re joining the movement to give, instead of just “gift”,...

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