It’s lonely—and manly—at the top. According to Catalyst, Women currently hold a mere 4.6% of the CEO roles at Fortune 500 companies. Yet while few females stand atop the corporate ladder, a growing number of upwardly-mobile women are assuming other senior executive...
If you’re a marketer whose brand targets women in today’s fragmented media landscape, you are faced by a conundrum: while social media makes it easier to reach your audiences, it’s getting tougher to engage and influence them. In fact, according to a recent study,...
Wednesday May 27 marked our third annual Felicity Urban Retreat, held this year at the scenic Estates of Sunnybrook. This day-long meeting gave us the opportunity to connect as a team,explore industry-leading ways to be our clients’ best business partner, and to learn...
I recently taught a postgraduate public relations writing course at a local college. We spent the semester talking about CP style, writing clearly and concisely, the various types of PR documents from newsletters and briefing notes to pitches. One day I gave the...
For my wife and me—and more than 10 million others—Sunday night has become a ritual. It’s when we all give in to our addiction to AMC’s The Walking Dead. This must-see show rarely spends time on our DVR. Good news for AMC and its advertisers, since there’s little...
Can you think of one book that had a significant impact on your life or career? That’s what we asked our leadership team this week and the results make for a pretty great reading list. If you haven’t read these books, perhaps it’s time you do. Name: Andrea Wahbe, B2B...