Welcome to our third edition of MarketWell. MarketWell is a monthly newsletter for marketers in the wellbeing space, by Felicity. Is wellbeing marketing making consumers more anxious? How has this changed in light of COVID-19? I answered these questions and more in...
How do Canadians feel about wellbeing marketing in the age of COVID-19? Felicity president Amy Laski was interviewed by strategy c-suite editors to share insights based on our recent white paper, “Is Wellbeing Washed Up?” Check out the entire...
At Felicity [Inspiring Communications], we’re passionate about helping wellbeing brands market well. From mental to the physical (health/nutrition/fitness), social to societal (workplace/community/environment), certainly, wellbeing has never been more top-of-mind than...
We hope this second edition of MarketWell finds YOU well. MarketWell is a monthly newsletter for marketers in the wellbeing space, by Felicity. All aspects of our own wellbeing—our physical, mental and financial health—are impacted by these unusual times. And how...
For wellbeing marketers, media and influencers, the COVID-19 situation brings many questions: What is appropriate to say and do as a brand at this sensitive time? How are media and influencers changing the way they’re...
