Allison Daisley | Account Lead
Allison Daisley has more than eleven years of experience in brand management, business development and public relations.
She has managed and implemented communications programs, retail activations and branded launch events for clients including Kraft, Johnson & Johnson, Unilever, Labatt, Swarovski and Tilley Endurables.
In addition to her public relations experience, Allison worked as a brand manager with Elizabeth Arden (UK), Cake Beauty, and Riviera Concepts where she managed a designer fragrance portfolio that included Nanette Lepore, Lulu Guinness, Cynthia Rowley and Liz Clairborne. One of her past successes includes launching Barbie by Cake exclusively with Sephora Canada, which was the largest initiative ever undertaken by Cake Beauty.
Allison holds an Honours of Business Administration degree from Wilfrid Laurier University in Waterloo, Canada.