Are wellbeing and achievement mutually exclusive?

Are wellbeing and achievement mutually exclusive? In this newsletter, I often talk about how to connect with your consumers in meaningful ways. Great communication builds trust and loyalty and may just make your brand influential. In this issue we explore IPSOS’...

MarketWell voices: The Practice Lab

MarketWell voices: Kara Hardin and Evan Shuster of The Practice Lab on escaping our high-performance culture This month, we spoke with partners in business and life Kara Hardin and Evan Shuster of The Practice Lab, a venture that seeks to support organizations, teams...

MarketWell Voices: Nishta Saxena, Registered Dietitian

MarketWell Voices: Nishta Saxena, Registered Dietitian Why Eating for Pleasure is Important for Marketers We spoke with Felicity registered dietitian Nishta Saxena about a new book that sparked our interest. The End of Craving by Toronto author Mark Schatzer is about...

How to help your consumers find pleasure again

How to help your consumers find pleasure again Late last year, Adam Grant declared the pandemic “the boring apocalypse” in The New York Times. Grant says that our constant exposure to news about COVID and sometimes actual exposure to the virus have increased the...

Why the workplace is the next frontier in wellbeing

Why the workplace is the next frontier in wellbeing Toxic workplaces certainly existed before COVID-19, but it took a pandemic for companies to stop and notice that employees were overburdened and burned out. For many, this shift towards corporate wellness programs,...

What does wellbeing mean to your consumer?

What does wellbeing mean to your consumer? Happy New Year!  At Felicity, we’ve always been intentional in emphasizing that wellbeing impacts—and is impacted by—nearly every aspect of our lives.  It’s what we put in our bodies, on our bodies, and what we do (or don’t...

Is wellbeing washed up?

Thank you for requesting our white paper.

How can I take my brand’s wellbeing story from languishing to flourishing?

Thank you for requesting our checklist.