PR Tips from a Journalist’s Point of View

Posted on: March 28th, 2018 by Rebecca Harris

When I started out as a business writer in the early 2000s, the age-old rivalry between journalists and PR people was going strong. But in today’s changing media environment, strong relationships between the two sides are more important than ever. While every PR pro knows the importance of getting the right story in front of the right reporter, media relations faux pas are still common. Here are some tips for interacting with the media:   Be Available. I’ll start with…